MicroStrategy has earned over $17 billion in unrealized profits from Bitcoin, according to MSTR Tracker. On December 4, Bitcoin hit $100,000 for the first time, bringing the company’s Bitcoin holdings to a whopping $40 billion.
Big Shift, Big Rewards
Originally a software company, MicroStrategy changed course in 2020 when founder Michael Saylor went all-in on Bitcoin. The company spent $23 billion on the cryptocurrency as part of an unconventional strategy.
Stock Soars Past Bitcoin
MicroStrategy’s stock has outperformed even Bitcoin this year, rising 475%—more than any S&P 500 stock. The company’s market cap now stands at $92 billion, more than double the value of its Bitcoin. With 400,000 BTC in its treasury, analysts say the stock has room to grow.
More Bitcoin Ahead
MicroStrategy’s “21/21 Plan” aims to raise $42 billion to buy even more Bitcoin over three years. Critics question the strategy, but the results speak for themselves: the company’s stock is one of the best performers in recent years.