Sony Plans Its Own Stablecoin
Sony Bank is preparing to launch a US dollar-pegged stablecoin in 2026. It will allow payments for PlayStation games, subscriptions, and anime. This move targets US customers, who make up 30% of Sony’s external sales.
Reducing Payment Fees
The stablecoin will work alongside credit cards, helping cut fees paid to card networks. Sony Bank applied for a US banking license to create a stablecoin-focused subsidiary and partnered with US issuer Bastion. Sony Ventures also joined Bastion’s $14.6M funding round led by Coinbase Ventures.
Expanding Into Web3
Sony Bank has a dedicated Web3 unit called BlockBloom. It was set up in June 2025 with 300 million yen ($1.9M) capital. BlockBloom aims to combine fans, artists, NFTs, digital and physical experiences, and fiat and crypto payments.
Strategic Spin-Off
Sony Financial Group recently separated from Sony Group and listed on the Tokyo Stock Exchange. The spin-off allows Sony Bank to focus on its financial services, including NFTs and crypto wallets. The US stablecoin is part of this broader Web3 push.
Footing: Stablecoin = digital currency pegged to a stable asset, here the US dollar.


